ad campaigns

Recently came across a post on Buzzfeed about the before and afters of Pin Up Girls. It got me thinking about body image and how we feel about ourselves are closely related to the “norms” imposed by the media or popular culture.

It’s also interesting to see  the fashion from this time, women’s “fuller” bodies, and how even back then they had their version of modern day “photoshoping”.

Can you guys see it – In the origianl photo she  is holding a salt shaker. haha

To see more photos Click on Images for larger view or go directly to Buzzfeed.

- GIRL AT WORK -

Parisian brand Surface to Air has made its mark in the apparel and accessories industry  with its contemporary fashion for men and women.

Not to mention they dish out killer heels every season.

Don’t believe me, take a look around almost every streetsyle blog and lookbook and you’ll soon see their classic Buckle Sandals “partout”.  For a brand that’s only been around since 2000, it’s already made some major waves.

Who needs marketing when you have a good product, right?!

I’m in love with their recent Editorial done by Surface to Air Brasil. Not only does it play with the  seasons “must-have” all denim look, it’s a juxtaposition of  the woman as a bad-ass in a “typical” male role!

See more of the shoot here.

PARIS: Surface To Air |  108 rue Vieille du Temple 75003 Paris T+33 1 44 61 76 27

SÃO PAULO: Surface To Air | ALAMEDA LORENA, 1985 ~ SÃO PAULO ~ +55 11 3063 4206

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I was blown away by the print ads from the new Burberry Campaign, so much so that I’ve now become obsessed with Jourdan Dunn and this 1500 Euros black leather jacket!

And I think this Ad has put the male model Sacha M’Baye on the models-to-watch radar for many people.

I shot this photo above while riding my bike around – its the ad used as a scaffolding for a building here in Paris overlooking La Seine river last week. I’m finally posting it, because I’ve since realized that Burberry also did a Video Lookbook. And it’s too cute not to share here.

So here we go.

xoxo…

I have a strong feeling we’ll be seeing a version of this at your nearest Zara…Yes, please!

How cute is this stepping video by the Bad News Step Team from the Bronx and Opening Ceremony?

Step, Clap, Go! from Opening Ceremony on Vimeo.

Still one of my best places in NYC to shop – unlike Colette here in Paris, they still have a focus on featuring a diversity of style and fashion innovators that aren’t all luxury related (I was so disappointed yesterday when I stepped into Colette, these days its more about the hype of Chanel, Fendi, Prada etc.)

So it was no surprise that they collaborated with retailer Target for the re-issuing of peices from the last 5 years of Target’s Go International Collection.

On the OC blog it’s said that “OPENING CEREMONY AT ACE was bustling last night, where, for one night only, the store became a Target GO Collective pop-up shop where shoppers could get their hands on 34 re-issued dresses from the 5 years of GO collections. The Ace hotel lobby, where DJs Mia Moretti and Caitlin Moe spun the tunes, wasn’t any less abuzz–especially once the beaming ladies of the Bad News Step Team, the stars of THE LATEST OCTV PRODUCTION, arrived and broke it down hard in their performance. After that, a Rodarte for Target-clad Santigold took the stage and gave a great show before surprise guest Sheila E. performed an energetic percussion set that sent drumsticks flying into the air. ” by Sofia CAVALLO

I’m sure we all wished were were there to celebrate 5 Years of Target GO International!

PS I’m just creating a Facebook fan page, started yesterday, so please FAN me! I promise to update it with daily streetstyle photos from people here in Paris.