Was I the only who didn’t know about one of Gap Inc. newest venture ( November 2006) to launch a web based store that only sells shoes, and get this, shoes designed and manufactured and branded by other companies?

Its called Piperlime, and I found it yesterday when I was snooping around for the place that had the cheapest pair of Bronx Vita booties I really like, with the cut out toe( so cute!).

The prices dont seem to be much of a bargain, but customers pay no postage, and purchases will arrive with a pre-paid return label should the shoe not fit( aka I don’t like it anymore – I love the whole Buyers Remorse option to shopping!)

Brand include BCBG Max Azria, Tracy Reese, Kenneth Cole New York, Via Spiga, Chinese Laundry, and Jessica Simpson

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